Skip to content

Fractional Expertise for Startups and Scaleups

Holistic Approach to Growth

Our fractional CROs and CMOs provide a holistic approach to sales, marketing, and customer success. We combine time-tested strategies with data-driven experiments to optimize the entire customer journey, ensuring your company scales effectively.

Comprehensive Optimization

We specialize in building comprehensive target personas, creating clear and SEO-based websites, and developing robust email engagement programs. By aligning these elements, we help you reach and engage your ideal customers, driving maximum conversions and revenue.

Playbooks for Years to Come

Our expertise lies in building playbooks from scratch to align teams and ensure everyone is working by the same script. With our guidance, your entire team will be equipped with the strategies and tactics needed to drive growth and achieve your business objectives.

Services

Marketing

We develop a holistic marketing strategy that drives qualified leads and converts them. It all starts with ideal customer profiles and buyer personas and expands to all channels: website, social, sales calls, ads, events, emails, you name it to deliver measurable results.

Sales

We develop and implement effective sales strategies, optimize the sales process, and coach the sales team to achieve exceptional results. With our deep understanding of target personas, we can identify the most effective sales tactics that drive revenue.

CS

Customer Success 0ptimization is designed to help startups and early-stage growth companies leverage data-driven insights and implement proven tactics to help you reduce churn, increase customer satisfaction, and drive long-term customer loyalty and advocacy.

“Paralee is one of the most brilliant holistic revenue minds that I have had the pleasure of working with. It has truly been amazing to watch her create extremely unique and creative processes that drive the bottom line. ”
roger cunningham small
Roger Cunningham, Chief Revenue Officer, TalentTrust

Let's Do This